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Career Paths in Digital Marketing: Agency & Freelancing

Explore the key differences between working at an agency and freelancing in digital marketing. Learn how to choose the best path, build your portfolio, and grow...

0

... English
... Certificate Course
... 1 Students
... 00h 00m

Course Overview

The digital marketing industry is full of opportunities, but navigating the right career path can be confusing. Should you work for an agency, start freelancing, or launch your own business? This course breaks it all down so you can make informed, confident career decisions.

You’ll get a behind-the-scenes look at what it’s like to work in digital marketing agencies vs. freelancing independently. From daily routines and skill expectations to client management and pricing, this course gives you practical insight and real-world tips to build a career that fits your goals and lifestyle.

What You’ll Learn

Understand the structure and workflow of a digital marketing agency
Learn the pros and cons of freelancing vs. agency work
Identify which digital marketing roles are in high demand
Build a professional portfolio to land clients or job offers
Learn how to price your services as a freelancer
Get insider tips on what agencies look for when hiring
Create a roadmap for your ideal digital marketing career path

At the end of this course, you’ll have clarity on the best path forward, whether you want to join a top agency, build your freelancing business, or launch your consultancy.

You’ll also get:

Lifetime access to course materials and updates
Portfolio-building templates and career roadmap guides
A Certificate of Completion from ECR Academy
Support and insight from a community of digital marketers

Digital marketing gives you career freedom; this course shows you how to claim it.

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Course curriculum

Course curriculum Empty

What you'll learn

  • Compare the agency and freelancing models in digital marketing

  • Identify the pros and cons of each path based on lifestyle and career goals

  • Build and position your portfolio for freelance or agency applications

  • Learn how to price your services and pitch to clients as a freelancer

  • Plan your long-term career roadmap (employment, freelancing, or hybrid)

Requirement

  • A basic understanding of digital marketing concepts (SEO, social media, email, etc.)

  • A laptop or smartphone with internet access

  • No previous work experience or clients required

  • Interest in starting or advancing a career in digital marketing

Instructor

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Victor Irozuru

0.0

  • ... 1 Student
  • ... 6 Courses
  • ... 0 Review

With over 3years+ of experience in digital marketing, I’ve worked across diverse industries and markets, from the UK and USA to Germany and several states in Nigeria. My core strength lies in performance-driven marketing, especially within the Local SEO space. I lead marketing efforts at ECR Technology Services while managing initiatives like Localeadr, a dedicated Local SEO agency and business directory helping SMEs improve local visibility and customer acquisition.

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$15000

... Buy Now
  • ...

    Students

    1
  • ...

    language

    English
  • ...

    Duration

    00h 00m
  • Level

    beginner
  • ...

    Expiry period

    Lifetime
  • ...

    Certificate

    Yes
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